AppFog Rebranding

ROLE

UX / UI / Lead Design / Identity / Branding / Motion Graphics / Front-End Development / Audio & Video Editing / Photography

CLIENT

In-house for CenturyLink Cloud

OVERVIEW

AppFog, a cloud platform based on Cloud Foundry, was acquired by CenturyLink Cloud and subsequently rebranded and relocated to CenturyLink Cloud’s website. In my role as the designer for this project, I was tasked with redesigning the new AppFog logo for multiple applications, including the landing page, control panel, t-shirts, tote bags, and stickers.

To ensure a consistent brand experience, I also managed the UX design for the landing page and was responsible for front-end web development built with Bootstrap, which included coding SVG animations to enhance the user interface. Additionally, I produced how-to video tutorials for deploying on AppFog and edited them to ensure optimal clarity for viewers.